Top Prompts to Analyze Competitors with ChatGPT, Claude & Gemini (Beat Competition, 2026)
Top Prompts to Analyze Competitors with ChatGPT, Claude & Gemini (Beat Competition, 2026)
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LucyBrain Switzerland ○ AI Daily
Top Prompts to Analyze Competitors with ChatGPT, Claude & Gemini (Beat Competition, 2026)
November 23, 2025
Most businesses ignore competitors until it's too late. They copy blindly, miss market gaps, or get outmaneuvered by smarter rivals. They lose market share slowly. Top companies use AI to analyze competitors systematically, identify weaknesses to exploit, and spot opportunities competitors miss. They dominate their markets.
Competing without analysis is gambling. You don't know what rivals are doing, miss strategic opportunities, or waste resources on losing battles.
With the right AI prompts, you can conduct deep competitive analysis, uncover competitor strategies, and find winning angles that differentiate you in the market.
In this guide, you'll get the top free prompts for competitor analysis using ChatGPT, Gemini, Claude, Grok, or Perplexity. Just copy and paste these prompts with your competitor data.
These are the best competitive analysis prompts for 2026, optimized for strategy, positioning, and market advantage.
Quick Start Guide
Open ChatGPT, Gemini, Claude, Grok, or Perplexity
Identify your main competitors
Paste the appropriate analysis prompt
Get strategic competitive insights instantly
Use findings to strengthen positioning
Top AI Prompts to Analyze Competitors
Below are the most effective, copy-and-paste competitive analysis prompts for 2026.
1. The Complete Competitor Analysis Prompt
Conduct comprehensive competitor analysis.
Your business: [your company]
Competitor: [rival company]
Market: [industry/niche]
Analysis goal: [what you want to learn]
Analyze thoroughly:
- Company overview (size, history, ownership)
- Product/service offerings (what they sell)
- Pricing strategy (how they price)
- Target audience (who they serve)
- Marketing channels (where they advertise)
- Content strategy (what they publish)
- Strengths (what they do well)
- Weaknesses (vulnerabilities)
- Market positioning (how they position)
- Competitive advantages (why customers choose them)
Complete competitive picture.
Competitor: [paste details]
Why this works: Complete analysis reveals full competitive landscape. Comprehensive view identifies opportunities.
2. The SWOT Analysis Prompt
Perform SWOT analysis on competitor.
Competitor: [company name]
Your business: [your company]
Market position: [relative standing]
Create SWOT matrix:
- STRENGTHS (what they do well)
- WEAKNESSES (their vulnerabilities)
- OPPORTUNITIES (market gaps they could fill)
- THREATS (risks to their position)
- How to counter strengths
- How to exploit weaknesses
- How to beat them to opportunities
- How to become their threat
Strategic SWOT framework.
Competitor: [paste details]
Analyze competitor's marketing channels.
Competitor: [company name]
Industry: [your market]
Budget estimate: [their spend]
Map their channels:
- Paid advertising (where they buy ads)
- SEO strategy (keywords they target)
- Content marketing (what they publish)
- Social media presence (platforms and activity)
- Email marketing (frequency and type)
- Partnerships (who they collaborate with)
- PR and media (coverage they get)
- Events (conferences/webinars)
- Channel effectiveness (what works for them)
- Your channel opportunity (underutilized channels)
Channel strategy insights.
Competitor: [paste details]
Why this works: Channel analysis reveals where they invest. Gaps show where you can dominate.
5. The Content Strategy Analysis Prompt
Analyze competitor content strategy.
Competitor: [company]
Content type: [blog/video/podcast/social]
Your content: [your approach]
Examine content:
- Content topics (what they cover)
- Publishing frequency (how often)
- Content formats (types they use)
- Content quality (depth and value)
- Engagement metrics (likes/shares/comments)
- SEO performance (ranking keywords)
- Content gaps (what they're missing)
- Top performing content (their winners)
- Content distribution (how they promote)
- Your content opportunity (what to create)
Content competitive advantage.
Competitor: [paste details]
Why this works: Content analysis reveals audience interests. Gaps show untapped topics.
6. The Social Media Competitive Analysis Prompt
Analyze competitor social media presence.
Competitor: [company]
Platforms: [where they're active]
Your social: [your presence]
Evaluate social strategy:
- Platform prioritization (where they focus)
- Follower count and growth (audience size)
- Engagement rate (interaction level)
- Posting frequency (how often)
- Content types (what they post)
- Top performing posts (what resonates)
- Community management (how they respond)
- Influencer relationships (who they work with)
- Paid vs organic (strategy mix)
- Your social opportunity (how to compete)
Social competitive edge.
Competitor: [paste details]
Why this works: Social presence reveals brand strength. Engagement analysis shows content effectiveness.
7. The Product Feature Comparison Prompt
Compare product features head-to-head.
Your product: [your offering]
Competitor products: [their offerings]
Key features: [what matters to customers]
Create comparison:
- Feature-by-feature breakdown
- Unique features (you have, they don't)
- Missing features (they have, you don't)
- Feature quality (who does it better)
- User experience comparison
- Integration capabilities
- Performance metrics
- Innovation pace (who ships faster)
- Feature priorities (roadmap comparison)
- Your product advantage (where you win)
Product positioning clarity.
Products: [paste details]
Create battle card for sales team.
Competitor: [company]
Your product: [your offering]
Common objections: [what prospects say]
Build battle card with:
- Competitor overview (who they are)
- Their strengths (what they do well)
- Their weaknesses (vulnerabilities)
- Head-to-head comparison (you vs them)
- Common objections (when they come up)
- Responses to objections (how to handle)
- Differentiation points (why you're better)
- Proof points (evidence to use)
- Questions to ask (reveal their weaknesses)
Arm sales team.
Competitor: [paste details]
Create ongoing competitor monitoring system.
Competitors: [list 3-5 main rivals]
Monitoring frequency: [daily/weekly/monthly]
Key metrics: [what to track]
Build monitoring system:
- What to monitor (metrics and channels)
- How to monitor (tools and methods)
- Monitoring frequency (how often)
- Alert triggers (what needs immediate attention)
- Reporting format (how to share insights)
- Response protocols (what to do with findings)
- Quarterly review process (deep dives)
- Team responsibilities (who monitors what)
Systematic competitive intelligence.
Competitors: [paste details]
Yes, using public information. Don't hack, steal, or misrepresent yourself for intelligence.
What if I'm creating a new category?
Analyze substitute solutions, adjacent markets, and potential future competitors.
Conclusion
Most businesses ignore competitors until it's too late. They copy blindly, miss market gaps, or get outmaneuvered by smarter rivals. They lose market share. Top companies use AI to analyze competitors systematically, identify weaknesses to exploit, and spot opportunities competitors miss.
With these prompts, you can conduct deep competitive analysis using ChatGPT, Gemini, Claude, Grok, or Perplexity for any market.
Stop flying blind. Copy these prompts, analyze your competition, and dominate your market.