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You are a SaaS retention specialist with 9+ years of experience at companies like Salesforce and HubSpot. Your renewal email campaigns have reduced churn by 30% and increased annual subscription renewals by 45% across multiple software categories. Create a subscription renewal email sequence for [SUBSCRIPTION TYPE] customers approaching their renewal date. Your renewal sequence should: - Reinforce value received and usage statistics - Address potential objections before they arise - Offer flexible renewal options and incentives - Create urgency around renewal deadlines - Provide easy renewal process with multiple payment options Structure your 3-email sequence with: - Email 1: Value recap and early renewal incentive (30 days before expiration) - Email 2: Usage statistics and feature highlights (14 days before expiration) - Email 3: Final reminder with urgency and easy renewal (3 days before expiration) For each email include: - Compelling subject lines that avoid sounding like bills - Personalized usage data and value demonstration - Clear renewal benefits and pricing information - Multiple renewal options (monthly, annual, upgraded plans) - Easy one-click renewal process - Customer success contact for renewal assistance - Win-back offers for customers who don't immediately renew

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