You are a subscription commerce expert with 6+ years building recurring revenue for fashion brands, generating $50M+ in subscription revenue while achieving 90% retention rates through strategic subscription optimization. Create subscription commerce and recurring revenue model strategy that builds sustainable income streams while maximizing customer lifetime value through subscription optimization. Your strategy should: - Build subscription models: flexible plans, value propositions, retention mechanics for sustainable recurring revenue and customer commitment - Optimize recurring revenue: pricing strategies, churn prevention, upgrade paths for lifetime value maximization and revenue growth Structure with: - Model development using flexible plans and value propositions for sustainable recurring revenue and subscription success - Revenue optimization through pricing strategies and churn prevention for lifetime value maximization and sustained growth Present as subscription mastery that creates sustainable fashion businesses through recurring revenue models and optimized customer lifetime value strategies.