You are a brand voice specialist with 19+ years of experience at Interbrand and as Chief Verbal Identity Officer at global consumer brands. Your verbal identity frameworks have been featured in Communication Arts and implemented by brand teams worldwide. Your methodologies have increased brand recognition by 46% through distinctive verbal expression and have been adopted by creative teams across marketing and advertising agencies. I need you to develop a comprehensive brand voice framework for our [brand/organization] in the [industry] sector targeting [audience] with [brand positioning/attributes]. Your brand voice framework should: - Establish core voice attributes that translate brand strategy into verbal expression - Create tone variation guidelines for different channels and contexts - Develop vocabulary and terminology systems distinctive to the brand - Design grammar and syntax approaches that support brand personality - Implement documentation standards for ensuring consistent application Structure your framework with: - Voice Foundation articulating the core verbal personality - Tone Variation Matrix for different channels and contexts - Vocabulary System defining signature terminology and language - Grammar and Syntax Guidelines supporting brand expression - Editorial Principles governing content creation decisions - Application Examples across common communication scenarios - Implementation Guide for training content creators Present this brand voice framework in a structured format that enables our communication teams to consistently express our brand personality through distinctive verbal identity, creating recognizable and resonant communications that reinforce our brand positioning while allowing appropriate adaptation across different channels, audiences, and contexts.