# Sora Marketing Videos 2026

**TL;DR:** These 45 Sora marketing prompts create conversion-focused brand content for social media, advertising campaigns, email marketing, and website videos. Each prompt incorporates proven marketing psychology, platform optimization, and brand storytelling techniques that drive engagement, leads, and sales.

## Understanding Marketing Video Strategy

### Why Marketing Video Works

**Marketing Video Statistics:**

- 91% of businesses use video as marketing tool in 2026

- Video marketers get 66% more qualified leads per year

- 84% of consumers convinced to buy after watching brand video

- Social video generates 1200% more shares than text and images

- Landing pages with video increase conversions by 80%

- 95% of message retained when watching video vs. 10% reading text

**Marketing Video ROI:**

| Video Type | Average ROI | Conversion Lift |

|-----------|-------------|-----------------|

| Product demos | 300% | +85% |

| Testimonials | 280% | +70% |

| Brand stories | 250% | +60% |

| Social ads | 350% | +95% |

| Email video | 200% | +65% |

| Explainers | 270% | +75% |

### Marketing Video Funnel Strategy

**Awareness Stage (TOFU):**

- Brand storytelling

- Educational content

- Entertaining videos

- Viral content

- Social media shorts

- Thought leadership

**Consideration Stage (MOFU):**

- Product demonstrations

- Customer testimonials

- Comparison videos

- How-to tutorials

- Case studies

- Expert interviews

**Decision Stage (BOFU):**

- Product tours

- Pricing explanations

- FAQ videos

- Limited-time offers

- Free trial invitations

- Money-back guarantees

## Social Media Marketing Prompts (10 Prompts)

### 1. Instagram Reel Hook

```

Extreme close-up of surprising or beautiful moment, immediate attention-grabbing visual, vibrant colors, dynamic movement in first 0.5 seconds, vertical 9:16 format, trending audio implied, hook that stops scrolling, Instagram algorithm-optimized aesthetic, younger demographic appeal, shareability built-in

```

**Platform:** Instagram Reels, TikTok

**Goal:** Stop scroll, drive engagement, viral potential

**Performance Metrics:** Watch time, saves, shares, follows

**Hook Strategies:**

- Start with question or surprising statement

- Show unexpected or satisfying visual

- Create pattern interrupt

- Promise quick value delivery

- Use trending format or meme

### 2. LinkedIn Professional Thought Leadership

```

Business professional or executive speaking directly to camera, modern office background, confident authoritative presence, business casual attire, professional lighting, valuable industry insight being shared, LinkedIn video aesthetic, B2B marketing quality, thought leadership positioning, credibility building

```

**Platform:** LinkedIn feed and articles

**Goal:** Build professional authority, generate B2B leads

**Engagement:** Comments, shares, profile visits, connection requests

**LinkedIn Success Formula:**

- Start with bold contrarian statement

- Share specific data or insight

- Tell personal business story

- Offer actionable takeaway

- End with engagement question

### 3. TikTok Viral Trend Participation

```

Creator performing current trending challenge or dance, high energy and personality, authentic enthusiasm, bedroom or casual setting, trending audio perfectly synced, Gen Z aesthetic, viral TikTok format, creative twist on trend, personality-driven content, algorithm-friendly execution

```

**Platform:** TikTok For You Page

**Goal:** Reach massive audience, grow following rapidly

**Virality Factors:** Trend timing, personality, uniqueness, shareability

**Trend Participation Tips:**

- Jump on trends early (first 24-48 hours)

- Add unique twist or perspective

- Show authentic personality

- Use exact trending audio

- Engage with comments immediately

### 4. Facebook Story Ad

```

Mobile-first vertical video showing product benefit quickly, first 3 seconds hook crucial, clear call-to-action visible, swipe-up functionality implied, casual authentic feel, user-generated content aesthetic, Facebook Stories ad format, direct response marketing, conversion-optimized

```

**Platform:** Facebook and Instagram Stories

**Goal:** Drive clicks, conversions, app installs

**Ad Performance:** CTR, CPA, ROAS, conversion rate

**Stories Ad Best Practices:**

- Vertical 9:16 format mandatory

- Sound-off friendly with captions

- CTA in first 5 seconds

- Show product/service immediately

- Test multiple creative variations

### 5. YouTube Pre-Roll Ad (15sec)

```

Attention-grabbing opening scene, brand/product introduced within 2 seconds, key benefit communicated clearly, emotional or humorous hook, professional commercial production quality, clear call-to-action at end, YouTube TrueView ad format, skippable ad optimization, viewer retention focused

```

**Platform:** YouTube advertising

**Goal:** Brand awareness, website traffic, conversions

**Metrics:** View rate, click-through rate, earned views

**Pre-Roll Success Elements:**

- Hook in first 5 seconds (before skip)

- Brand integration early

- Single clear message

- Strong visual storytelling

- Memorable ending

### 6. Pinterest Idea Pin

```

Beautiful step-by-step visual tutorial, aspirational lifestyle aesthetic, pin-worthy vertical format, DIY or how-to content, Pinterest user mindset considered, inspirational and actionable, seasonal or trending topic, save-worthy value, organic Pinterest discovery optimized

```

**Platform:** Pinterest Idea Pins

**Goal:** Saves, follows, website traffic, long-term discovery

**Pinterest Behavior:** Planning, inspiration seeking, shopping intent

**Pinterest Optimization:**

- Vertical format (2:3 ratio)

- Text overlays for each step

- Bright, clear visuals

- Actionable, saveable content

- Seasonal relevance

### 7. Twitter/X Engagement Video

```

Quick punchy video under 45 seconds, controversial or surprising take, conversation-starting content, quote-tweet appeal built-in, Twitter video specs, native video format, engagement bait, viral Twitter video style, opinion or hot take presented

```

**Platform:** Twitter/X feed

**Goal:** Retweets, quote tweets, engagement, followers

**Engagement Drivers:** Controversy, humor, insight, relatability

**Twitter Video Strategy:**

- Keep under 2:20 for auto-play

- Start with bold statement

- Take clear position

- Encourage debate/discussion

- Use trending hashtags strategically

### 8. Snapchat Lens/Filter Promotion

```

User applying branded AR filter or lens, fun interactive experience, younger demographic engaging, Snapchat aesthetic, playful brand interaction, user-generated content potential, viral filter mechanics, shareability through screenshots, brand awareness play

```

**Platform:** Snapchat Discover and Stories

**Goal:** Brand awareness, engagement, UGC generation

**Metrics:** Views, screenshots, shares, time spent

### 9. WhatsApp Status Video

```

Personal casual message format, direct one-to-one feel, mobile-first vertical video, quick update or behind-scenes moment, authentic unpolished aesthetic, temporary content nature, international audience considered, messaging app marketing, relationship-building content

```

**Platform:** WhatsApp Status

**Goal:** Direct customer relationships, personal brand building

**Usage:** Updates, exclusive content, behind-scenes access

### 10. Cross-Platform Repurposed Content

```

Horizontal high-quality video shot that can be reformatted, clear focal point for cropping to vertical or square, modular content structure allowing platform-specific edits, professional production value, multiple aspect ratio friendly composition, efficient content creation, repurposing optimization

```

**Platforms:** All social media (reformatted for each)

**Goal:** Maximum content ROI, consistent brand presence

**Efficiency:** One shoot, multiple platform versions

**Repurposing Strategy:**

- Shoot in 4K horizontal

- Keep action in safe zones

- Modular 15-30-60 second cuts

- Platform-specific captions

- Consistent branding across versions

## Brand Storytelling Prompts (8 Prompts)

### 11. Origin Story

```

Founder in original workspace where company started, nostalgic cinematography, humble beginnings emphasized, early struggles and breakthrough moments, authentic documentary style, emotional journey from start to success, inspirational narrative, relatable entrepreneur story, heritage brand building

```

**Brand Message:** Authenticity, perseverance, values-driven, customer-focused

**Emotional Connection:** Vulnerability, triumph, passion, dedication

**Origin Story Elements:**

- Why the company was founded

- Problem founder wanted to solve

- Early challenges overcome

- Pivotal breakthrough moment

- Vision that drives company today

### 12. Customer Impact Story

```

Real customer sharing life-changing product/service impact, authentic testimonial environment, emotional storytelling, before-and-after transformation visible, genuine gratitude expressed, problem-solution narrative, social proof through real results, customer-centric marketing, trust building

```

**Use Cases:** Service businesses, life-improving products, B2B solutions

**Conversion Impact:** High trust, emotional connection, proof of results

**Impact Story Framework:**

- Customer's original problem/pain

- Discovery of solution

- Implementation experience

- Results achieved

- Life improvement demonstrated

### 13. Brand Values in Action

```

Company employees or leadership living brand values authentically, real actions not just words, community involvement or environmental initiative, genuine commitment visible, behind-scenes authenticity, purpose-driven brand messaging, values-based marketing, conscious capitalism

```

**Values Examples:** Sustainability, diversity, community, innovation, quality

**Brand Differentiation:** Authentic purpose, genuine commitment, walking the talk

**Values Communication:**

- Show, don't just tell

- Real employee or leadership action

- Measurable impact demonstrated

- Authentic, not performative

- Consistent with brand history

### 14. Product Journey Visualization

```

Raw materials transforming into finished product, manufacturing process shown with care and precision, craftsmanship emphasized, quality control visible, pride in production, artisanal or high-tech approach, transparent supply chain, made with love narrative, quality justification

```

**Industries:** Fashion, food, manufacturing, crafts, luxury goods

**Message:** Quality, transparency, craftsmanship, value justification

**Journey Storytelling:**

- Source of materials

- Manufacturing process

- Quality checks

- People behind product

- Final result showcase

### 15. Day in the Life - Brand Perspective

```

Morning to night journey showing brand's role in customer's life, multiple touchpoints throughout day, lifestyle integration, aspirational yet relatable daily routine, product/service seamlessly woven into narrative, ideal customer day visualization, brand as life enabler

```

**Lifestyle Brands:** Fashion, food, fitness, technology, home goods

**Aspiration:** Lifestyle customers want to live, brand as facilitator

**Day in Life Structure:**

- Morning routine with brand

- Work/day activities

- Social/leisure moments

- Evening relaxation

- Brand as consistent companion

### 16. Employee Stories

```

Real employee sharing their role and passion, authentic workplace environment, pride in company mission, personal connection to work, diverse team perspectives, behind-the-scenes humanity, employer brand building, culture showcase, recruitment marketing quality

```

**Goals:** Employer branding, culture marketing, recruitment, humanization

**Audience:** Potential employees, customers, partners, investors

**Employee Story Value:**

- Humanizes brand

- Shows real culture

- Builds trust

- Attracts talent

- Creates authenticity

### 17. Mission-Driven Campaign

```

Company mission brought to life through real-world impact, beneficiaries of company mission visible, social or environmental cause championed, authentic commitment to purpose, documentary storytelling quality, cause marketing done right, purpose beyond profit, values alignment with customers

```

**Cause Marketing:** Social justice, environment, education, health, community

**Brand Positioning:** Purpose-driven, socially conscious, values-aligned

**Mission Storytelling:**

- Clear problem being addressed

- Company's unique role

- Real impact demonstrated

- Call for customer involvement

- Progress and commitment

### 18. Innovation Narrative

```

Company's innovative approach or breakthrough technology, problem that innovation solves, development process glimpse, R&D or testing shown, innovation leader positioning, forward-thinking brand, competitive differentiation, industry disruption narrative, thought leadership

```

**Innovation Focus:** Technology, process, sustainability, design, service

**Positioning:** Category leader, innovator, future-focused brand

## Direct Response Marketing Prompts (8 Prompts)

### 19. Limited-Time Offer

```

Urgent promotional announcement with countdown timer visible, exclusive deal presentation, scarcity and urgency emphasized, clear call-to-action, professional sales video aesthetic, limited inventory or time deadline, FOMO creation, direct response advertising, conversion-optimized

```

**Psychological Triggers:** Scarcity, urgency, loss aversion, exclusivity

**CTA:** Buy now, claim offer, limited spots, expires soon

**Urgency Elements:**

- Specific deadline

- Limited quantity

- Countdown timer

- Exclusive access

- One-time offer

### 20. Free Trial Invitation

```

Product or service demonstration highlighting easy start, no credit card required emphasis, risk-free trial messaging, simple signup process shown, value during trial period, professional SaaS marketing aesthetic, conversion funnel optimization, trial-to-paid focus

```

**Offer Type:** Free trial, freemium, money-back guarantee, free consultation

**Conversion Goal:** Trial signups, qualified leads, reduced friction

**Trial Invitation Keys:**

- Zero risk emphasized

- Quick time-to-value

- No commitment required

- Easy cancellation

- Value preview shown

### 21. Unboxing Experience

```

Hands opening product package, satisfying unboxing moment, premium packaging visible, excitement and anticipation built, product revealed beautifully, first impressions emphasized, ecommerce marketing quality, purchase validation, customer experience showcase

```

**Product Types:** Physical products, subscription boxes, luxury items, tech

**Marketing Goal:** Purchase consideration, desire creation, quality demonstration

**Unboxing Appeal:**

- Satisfying reveal moment

- Attention to packaging

- Product quality visible

- Tactile experience

- Purchase anticipation

### 22. Problem-Agitation-Solution

```

Customer experiencing frustrating problem, pain points amplified, struggle visible and relatable, transition to solution discovery, relief and satisfaction shown, product solving problem clearly, before-and-after transformation, direct response copywriting visualized

```

**Formula:** Problem → Agitate → Solution (PAS Framework)

**Emotional Journey:** Frustration → Recognition → Relief → Satisfaction

**PAS Video Structure:**

- Show relatable problem (5 sec)

- Intensify pain points (5 sec)

- Introduce solution (5 sec)

- Demonstrate results (5 sec)

- Call-to-action (3 sec)

### 23. Testimonial Compilation

```

Multiple satisfied customers sharing brief positive experiences, quick-cut editing, diverse customer demographics, specific results mentioned, authentic real people, social proof avalanche, trust building through volume, conversion-optimized testimonial reel, credibility establishment

```

**Social Proof Types:** Customer reviews, expert endorsements, user statistics

**Trust Building:** Quantity + quality of testimonials

**Compilation Strategy:**

- 5-10 different customers

- 3-5 seconds each

- Specific results stated

- Diverse representation

- Authentic delivery

### 24. Comparison Video

```

Side-by-side comparison with competitor alternatives, fair presentation, unique advantages highlighted, value proposition clear, feature comparison table visualized, professional competitive marketing, differentiation emphasized, informed decision support

```

**Comparison Types:** Competitor comparison, before-after, tier comparison

**Goal:** Demonstrate superiority, justify price, aid decision-making

**Comparison Best Practices:**

- Fair, not disparaging

- Focus on unique strengths

- Quantifiable differences

- Visual clarity

- Honest representation

### 25. Money-Back Guarantee

```

Risk reversal offer presentation, confidence in product quality demonstrated, customer satisfaction guarantee emphasized, refund process explained simply, trust building through guarantee, professional direct marketing, purchase barrier removal, confidence-inspiring presentation

```

**Risk Reversal:** Guarantees, warranties, satisfaction promises, free returns

**Conversion Impact:** Reduces purchase anxiety, builds confidence

**Guarantee Messaging:**

- Specific terms clearly stated

- Easy return process

- No-questions-asked policy

- Company confidence conveyed

- Customer protection emphasized

### 26. Social Proof Statistics

```

Impressive customer statistics and metrics animated on screen, numbers growing dynamically, social proof through scale, trust indicators, customer satisfaction scores, usage statistics, testimonial quotes, credibility building through data, conversion optimization

```

**Statistics Types:** Users, satisfaction scores, growth metrics, awards, ratings

**Trust Factors:** Scale, satisfaction, longevity, recognition

**Effective Statistics:**

- Large numbers (10,000+ users)

- High satisfaction (4.8/5 stars)

- Impressive growth (300% YoY)

- Industry recognition

- Retention rates

## Email Marketing Video Prompts (6 Prompts)

### 27. Video Email Thumbnail

```

Attractive person or product with play button overlay, email-optimized thumbnail image, click-inducing visual, professional email marketing aesthetic, clear value proposition visible, curiosity creation, email click-through optimization, video thumbnail best practices

```

**Email Placement:** Hero image, campaign thumbnail, signature video

**Goal:** Increase email click-through rate by 200-300%

**Thumbnail Optimization:**

- Clear play button

- Compelling facial expression

- Brand colors prominent

- Value promise visible

- High contrast design

### 28. Product Launch Email Video

```

Exciting new product reveal, dramatic lighting and presentation, enthusiasm and energy, exclusive first-look feel, email subscriber value, product benefits highlighted quickly, call-to-action to learn more or purchase, email campaign video, subscriber engagement

```

**Campaign Type:** Product launch, feature announcement, exclusive access

**Subscriber Value:** First to know, special access, exclusive offers

### 29. Weekly Newsletter Video

```

Friendly host delivering curated content update, personal connection with subscribers, consistent format and branding, valuable information shared, newsletter video series, relationship building, regular touchpoint, email engagement optimization

```

**Consistency:** Weekly or monthly video series

**Relationship:** Personal connection, trusted source, loyal audience

### 30. Abandoned Cart Recovery

```

Friendly reminder about items left in cart, product shown again attractively, easy return to checkout emphasized, special incentive offered, no pressure approach, customer service orientation, cart recovery optimization, conversion recovery

```

**Recovery Rate:** Recovers 15-30% of abandoned carts with video

**Incentive:** Discount, free shipping, limited-time offer

### 31. Customer Education Series

```

Expert teaching something valuable to email list, tutorial or how-to content, email course or series part, subscriber value delivery, authority building, nurture campaign, education-based marketing, trust development through teaching

```

**Series Examples:** 5-day challenge, skill building, product mastery

**Goal:** Nurture leads, build authority, eventual conversion

### 32. Exclusive Subscriber Offer

```

Special deal only for email subscribers, VIP treatment messaging, exclusive access emphasized, subscriber appreciation, email list value demonstration, loyalty reward, list growth incentive, subscriber retention

```

**Exclusivity:** Email-only offers, early access, special pricing, VIP perks

**List Growth:** Demonstrates email subscription value

## Website Marketing Prompts (7 Prompts)

### 33. Homepage Hero Video

```

Striking opening shot of product or service in action, brand promise communicated within 10 seconds, professional website video quality, above-the-fold placement, autoplay-optimized (silent with captions), engaging visual storytelling, conversion-focused messaging, homepage optimization

```

**Placement:** Homepage hero section, above fold

**Goal:** Communicate value proposition, reduce bounce rate, increase engagement

**Hero Video Best Practices:**

- 15-30 seconds optimal

- Autoplay friendly (muted)

- Captions for accessibility

- Strong opening hook

- Clear value proposition

### 34. About Us Page Video

```

Company story and team introduction, authentic founder or leadership presence, company values and mission communicated, team culture visible, humanizing the brand, trust building through transparency, about page engagement, relationship foundation

```

**Trust Building:** Transparency, authenticity, human connection

**Conversion Support:** Builds confidence before purchase decision

### 35. Product Demo Video

```

Clear demonstration of product features and benefits, step-by-step usage shown, problem-solution narrative, professional product video quality, benefits over features emphasis, purchase consideration support, product page optimization, conversion rate improvement

```

**Conversion Impact:** Increases product page conversion 30-80%

**Placement:** Product pages, feature pages, comparison pages

### 36. Customer Testimonial Grid

```

Grid of customer video testimonials, diverse customer representation, quick soundbites, authentic experiences, specific results mentioned, social proof compilation, trust building through volume, conversion optimization, credibility establishment

```

**Testimonial Strategy:** Multiple short clips, diversity, specificity

**Placement:** Homepage, product pages, pricing page, checkout

### 37. Explainer Video

```

Clear explanation of how product or service works, problem-solution framework, simple visual metaphors, professional explainer video style, complex concepts simplified, understanding facilitation, top-of-funnel content, education-based marketing

```

**Use Cases:** Complex products, innovative solutions, new categories

**Goal:** Increase understanding, reduce confusion, aid consideration

### 38. Pricing Page Video

```

Clear explanation of pricing tiers, value at each level communicated, comparison of options, decision-making support, FAQ addressing, pricing objections handled, professional SaaS marketing, conversion optimization, sales support

```

**Goal:** Increase pricing page conversions, reduce confusion

**Address:** Price objections, tier selection, value justification

### 39. Trust Badge Compilation

```

Display of awards, certifications, press mentions, client logos, security badges, industry recognition, trust indicators compiled, credibility building, third-party validation, professional presentation, conversion support through trust

```

**Trust Indicators:** Awards, press, clients, certifications, security, guarantees

**Placement:** Footer, checkout, pricing page, homepage

## Paid Advertising Prompts (6 Prompts)

### 40. Facebook Ad (Newsfeed)

```

Scroll-stopping opening visual, product or service benefit shown quickly, native content feel not overtly advertised, mobile-first format, clear call-to-action, Facebook feed optimization, paid social creative, performance marketing focus, ROAS optimization

```

**Ad Format:** Feed video ad, carousel, collection

**Objective:** Traffic, conversions, app installs, video views

**Facebook Ad Formula:**

- Hook first 3 seconds

- Benefit in 5 seconds

- Social proof by 10 seconds

- CTA by 15 seconds

- Sound-off friendly

### 41. Instagram Story Ad

```

Full-screen vertical immersive experience, thumb-stopping creative, swipe-up call-to-action, brand integrated naturally, influencer aesthetic, native story feel, Instagram Story ad specs, direct response creative, conversion-optimized

```

**Story Ad Specs:** 9:16 vertical, 15 seconds max, swipe-up CTA

**Creative Style:** UGC aesthetic, authentic feel, native integration

### 42. YouTube TrueView Ad

```

Skippable ad optimized for retention, brand introduction first 5 seconds, entertainment or education value, longer-form storytelling possible, YouTube audience targeting, video ad campaign, awareness or consideration, efficient reach

```

**TrueView Strategy:** Hook pre-skip, value for viewers who watch

**Length Options:** 15-30 sec (awareness), 60-90 sec (consideration)

### 43. LinkedIn Sponsored Content

```

Professional B2B messaging, thought leadership or valuable insight, business attire and setting, LinkedIn video ad specs, decision-maker targeting, B2B lead generation, professional network advertising, business results focus

```

**B2B Focus:** Professional value, business outcomes, decision-maker appeal

**Goal:** Lead generation, event registration, content downloads

### 44. Display Network Video Ad

```

Attention-grabbing animated video for display placement, various sizes and formats, GIF-like short loop, banner ad animation, display advertising optimization, brand awareness campaign, programmatic advertising, retargeting creative

```

**Display Formats:** Various sizes, short loops, animated banners

**Network:** Google Display Network, programmatic exchanges

### 45. Retargeting Campaign Video

```

Reminder of product or service previously viewed, personalized message to returning visitor, special offer for cart abandoners, retargeting campaign creative, conversion recovery, warm audience messaging, purchase completion support

```

**Retargeting Audience:** Site visitors, cart abandoners, email opens

**Goal:** Conversion recovery, purchase completion, reengagement

## Marketing Video Best Practices

### Essential Marketing Elements

**Every Marketing Video Needs:**

1. Clear objective and KPI

2. Target audience definition

3. Platform optimization

4. Strong opening hook (3-5 sec)

5. Clear value proposition

6. Call-to-action

7. Brand integration

8. Measurable outcomes

### Marketing Video Psychology

**Psychological Triggers:**

- **Scarcity:** Limited quantity, time, access

- **Urgency:** Countdown, deadline, now-or-never

- **Social Proof:** Testimonials, numbers, popularity

- **Authority:** Experts, credentials, awards

- **Reciprocity:** Free value, gifts, bonuses

- **Consistency:** Small commitments leading to large

- **Liking:** Attractive people, humor, relatability

### A/B Testing Strategy

**Test Variables:**

- Opening hook (first 3 seconds)

- Call-to-action placement

- Video length (15 vs 30 vs 60 sec)

- Voiceover vs. music-only

- Problem vs. benefit focus

- Testimonial vs. demo

**Testing Process:**

1. Test one variable at a time

2. Run to statistical significance

3. Implement winner

4. Test next variable

5. Continuous optimization

## Frequently Asked Questions

**Q: What's the ideal length for marketing videos?**

A: Social media: 15-30 seconds. Website: 30-90 seconds. Email: 30-60 seconds. Ads: 6-15 seconds. Optimize for platform and objective—awareness favors shorter, consideration allows longer.

**Q: Should marketing videos have sound or be silent-friendly?**

A: Always design for sound-off viewing with captions or text overlays. 85% of social video is watched without sound. Audio should enhance, not be required.

**Q: How do I measure marketing video ROI?**

A: Track platform-specific metrics (engagement, CTR, conversions), attribute revenue to video campaigns, calculate ROAS, measure cost per acquisition, compare to non-video performance benchmarks.

**Q: What makes a marketing video go viral?**

A: Emotional resonance (joy, surprise, inspiration), shareability, timing, authenticity, clear value, platform optimization, and luck. Focus on creating shareable emotional experiences.

**Q: How often should brands post marketing videos?**

A: Consistency matters more than frequency. Minimum: 3-5 videos/week for social media, weekly for email, monthly for website updates. Quality over quantity, but maintain regular presence.

**Q: Can one video work across all marketing channels?**

A: Shoot once, edit multiple versions. Create master video, then platform-specific edits (aspect ratios, lengths, CTAs). Maintain brand consistency while optimizing for each channel.

**Q: How do I create urgency without seeming pushy?**

A: Use authentic scarcity (real limited inventory), helpful framing ("Don't miss out on value"), soften language ("While supplies last"), provide context, maintain brand voice.

**Q: What video formats work best for different funnel stages?**

A: Awareness: Brand stories, educational content, entertaining videos. Consideration: Product demos, comparisons, testimonials. Decision: Pricing explanations, guarantees, limited offers.

## Conclusion

Marketing video with Sora enables scalable, conversion-focused content creation across all channels from social media to paid advertising. These 45 prompts provide templates for brand storytelling, direct response marketing, social media content, and conversion optimization. Focus on platform-specific optimization, psychological triggers, clear calls-to-action, and measurable results to maximize marketing video ROI.

**Continue Exploring:**

- [Sora Content Creator Prompts](/sora-content-creator-prompts/) - Social media content strategies

- [Sora for Business](/sora-for-business/) - Business video applications

- [Professional Sora Prompts](/professional-sora-prompts/) - High-quality production techniques

- [Sora Viral TikTok Prompts](/sora-viral-tiktok-prompts/) - Platform-specific viral strategies

- [Sora Monetization Prompts](/sora-monetization-prompts/) - Revenue-generating content